Urbanite is a hip-hop dance showcase that happens every year in Chicago, Mexico City, and Champaign-Urbana. As the lead content producer for each show, I wear many hats. From planning out each piece of content months in advance until the end of the show, I am involved with telling the story of each show and building a world behind each social campaign. 

With a handpicked team of talented creatives and producers we grew the URBANITE following by 15% in a year and sold out every show in each city during the 2nd year
One of many pre-production documents made for each URBANITE show, for every piece of content.